Host: Judy Weintraub

Guest: Maria Baseggio

Music: Kevin Macleod – No Where Land – Licensed under under Creative Commons: By Attribution 3.0 License

Maria is President of SAGE Insights, a management consulting firm that works with businesses to address their growth challenges by optimizing their business and/or marketing strategies. Maria reviewed the benefits of creating a strategic plan and how to use a SWOT analysis to determine the best tactics for achieving one’s goals.