August ‘21 Newsletter
For the past three weeks, I’ve been taking a course called Business Builder Breakthrough, offered by Jay Fiset, founder of JVology. The course delves into 10 pillars of successful businesses as well as the mindset needed for business owners to be successful.
While I’ve heard and read a lot about limiting beliefs and how they can restrict one’s success, I hadn’t fully bought into their effect until this course. One of the principals we were taught was embodied in the following quote: “It is exactly my intention to have the results that I have. How do I know? Because that’s what I have.” Our results flow from our intentions, which flow from our beliefs, attitudes and behaviors. The good news is that if we are not happy with our results, we can change them by changing our beliefs, attitudes and behaviors.
The first step is to identify those beliefs, attitudes and behaviors that we have about our current results, and then identify the beliefs, attitudes and behaviors that we need to have to attain the results we desire. For instance, we may believe we have to do everything ourselves; but if we shift that belief to one that allows us to seek support from others, we will be better able to attain the results we want. It may sound easy, but it’s a lot harder than it looks. If you aren’t getting the results you desire, it’s worth giving this a shot. I hope it works for you.
1. Upcoming Events
From August 16 – 22, I will be participating in a super giveaway geared to helping business owners and professionals grow their business. If you sign up for it, you’ll have access to 70 great resources on topics such as lead generation, personal development, health and wellness, sales, money mastery and business development. Each day during the giveaway you can listen to interviews of the participants so you can decide which gifts will be most useful for you. All of the gifts are free, and you can select as many as you’d like. Click Here to Pre-sign up for your free Gifts.
Coming up in September is the next JVology Live event, from September 22 – 24. The event is virtual. During this event, you’ll discover the art and science of joint ventures. This is a strategy that can work for you even if you don’t have a big list, a hot product, or currently know any of the big names in your niche.
If you’d like to get a ton of people to see your stuff, lots of new leads, and a bunch of partners willing to promote your offerings, all with no upfront expense, then JVology LIVE will be great for you.
You’ll learn the top systems and strategies to form profitable partnerships, which is the most efficient way to create success. Click here to see all the details and sign up for the event at the early bird rate!
2. Fastrack Your Book: Write Your Book in Six Weeks!
If you are stuck writing your book, or have been thinking of writing a book but need assistance, the Fastrack Your Book program could be exactly what you need to get your book done. Here is what some of the participants in the program have said about it:
I am in awe of how much I was able to accomplish as a result of Judy’s course. I couldn’t have done this without her expert guidance. She provided me with a framework to vet my idea, do the research, create my outline and start writing. I of course still had to put in all the work that comes along with writing a book, but I was positioned for success and given the accountability that I needed to get it done. I never thought I would get this far! The group format was extremely beneficial as well. We were able to work together and learn from each other.
— Jane Meserole
I’ve failed at writing a book four times so far. Not this time. Working with Judy and her Fastrack Program is just the magic combination I need of structure, accountability, and creativity. Judy knows the path and teaches it well. More, she knows where the rabbit holes and side trails are and can help you avoid them. The result of working with her was (at least for me) clearer purpose, tighter outline, better understanding of the process, and a faster finish.
— Mike Wittenstein
I’ve always thought that one day I would write a book but never gave it serious thought. That is, until I met Judy. I agreed to a one on one conversation and the insightful questions she asked started a very productive and enlightening conversation. I started to believe in myself and my topic(s) and that she had a clear path to success that would make the journey much easier. I participated in the weekly meetings and the writing weekend and am now farther than I ever thought possible. The clear direction and purpose that she’s helped me create are motivating me to commit to completing the book in an ongoing plan. I highly recommend Judy, Skill Bites and her Fast Track Your Book program.
— Claire Brown Kohler
If you are serious about getting your book done and would like more information, contact me at email@example.com. I’ll be happy to share information about the program with you.
3. The SkillBites Show
Each month, we bring you an expert to help you get your book done, leverage your book, grow your business or improve your life. The shows are recorded, so if you can’t listen to one live, you can listen to the recording by clicking here.
On our next SkillBites Show our guest will be Nicki Chang-Powless, an Amazon Bestselling Author of “Putting the Pieces Together: Your Survival Guide to the First Five Years in Business” and an award-winning Business Strategist. Her vision is to help entrepreneurs around the world achieve their greatness and make their impact by uncovering creative ways for them to save time and money, and ultimately, grow in abundance and make more profit!
The topic for the episode is Powerful Strategies and Systems to Solve Overwhelm. Time and money are limited. Discover techniques that successful entrepreneurs use to live the lifestyle and freedom they desire and the 3 most common mistakes that can hold you back.
Last month, my guest was Jacqueline Grant, Founder & Director of The Management Academy, LLC and creator of the LinkedIn Client Formula™. Jacqueline talked about how to develop a pipeline of leads with LinkedIn in just 10 – 15 minutes a day. Jacqueline offered her LinkedIn Success Kit, including a LinkedIn profile audit and strategy to promote a book. You can access this gift by emailing Jacqueline at firstname.lastname@example.org, and put SkillBites Gift in the subject line.
SAVE THE DATE: Next month, my guest will be Sue Allen Clayton, who has been a self-employed one-person business owner for more than 25 years. After a long career as a freelance writer, Sue founded the Solopreneur Academy for Women in 2018. She is author of Solopreneur Success: How to Plan, Create and Run a One-Person Business as well as several other books. She lives on Long Island, NY with her husband, solopreneur daughter, and three rescue dogs.
Sue will be reviewing her 7 steps to thrive as a solopreneur.
Do you have expertise that you believe would benefit the SkillBites community of entrepreneurs and authors? If you would like to be the guest on the monthly SkillBites Show, contact me at email@example.com or 610-783-4519.
4. Tip of the Month: Amazon’s New Book Marketing Tool
Last month, Amazon added a new marketing tool to the KDP interface called A+ Content.¹ This is a feature that you can put on your book’s Amazon Product detail page which will help enhance the book listing. The feature allows you (the author/publisher) to add images, pictures of your interior, sales copy mentioning the benefits of your book, endorsements and or quotes from influencers and comparison tables to engage readers, add credibility and social proof and give purchasers more information as they consider buying your book. This feature shows up below the “From the Publisher” section.
To start creating A+ content, go to your KDP dashboard, click on your (live or pre-order) book, and scroll over to the “…”, and click on “Promote and advertise” in the drop down menu.
Here are some examples of how A+ Content is used with Business Books:
- The Common Path to Uncommon Success: A Roadmap to Financial Freedom and Fulfillment, by John Lee Dumas
- Traffic Secrets: The Underground Playbook for Filling Your Websites and Funnels with Your Dream Customers, by Russell Brunson
- Launch (Updated & Expanded Edition): How to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams, by Jeff Walker
- Building a Story Brand: Clarify Your Message So Customers Will Listen, by Donald Miller
- Marketing Made Simple: A Step-by-Step Story Brand Guide for Any Business, by Donald Miller
- The Vision Driven Leader: 10 Questions to Focus Your Efforts, Energize Your Team, and Scale Your Business, by Michael Hyatt
Here are some examples provided by Amazon/KDP on how A+ Content is used: https://kdp.amazon.com/help?topicId=GCKLH8V7ULLD5EXY
You can read more about Amazon’s/KDP’s A+ Content feature here: https://kdp.amazon.com/en_US/help/topic/GHL7P99B7AA543CN
You can read what the A+ Content Guidelines are here: https://kdp.amazon.com/en_US/help/topic/G4WB7VPPEAREHAAD
You can learn how to create and set up your A+ Content here: https://kdp.amazon.com/en_US/help/topic/G8EP5W6H9CY7T8GS
¹ This information was taken from KDP.Amazon.com and from a blog post by Eric Van Der Hope at http://ericvanderhope.com/kdp-has-added-a-new-marketing-tool-its-called-a-content/.
5. Earn Commissions For Referrals
Do you know anyone who has been wanting to write a book but has been stalling? Let them know that SkillBites offers a variety of services to make book writing and publishing easy, quick and convenient. When you sign up to be a SkillBites affiliate, you can get a commission for each person who signs up to purchase SkillBites services through your unique referral link. To obtain more information and to sign up for our referral program, click here.
Thanks for supporting SkillBites. If there is anything you think we ought to be doing better or anything we should be doing that we’re not, please let us know. We value your input.