Written by a highly successful sales person with over 30 years of experience, this SkillBite provides tips to both the new sales person as well as the experienced Account Executive, to help them become more effective and achieve sales success. In particular, it covers:
- How to prepare;
- What to do during a sales call; and
- Actions to take following a call.
It also discusses the key factors to build rapport and trust with your customer and help them accomplish their mission, including:
- Know your product
- Know your customer
- Prepare & Practice
- Deliver excellent customer service
- Leverage your partner community
- Provide great follow-up care and feeding
Betsy is the best of the best at developing new clients as well as working existing ones, both on relationship building and spreading out within an account. If you are new to sales take these lessons to heart. If you are an experienced veteran in sales, this is a great refresher to hone your “back to basics” skills.
- Tim Caskey
Sr. Account Executive, RDA
This sales guide was terrific! It contains so many practical tips in a quick read. I am requiring my sales team to read this guide.
- Bruce Weintraub
President & CEO, WeiTel
Betsy is a master in the discipline of sales. In this simple, yet practical Skillbite guide, she provides a methodical distillation of how to be successful in sales that only comes from the wisdom acquired through hard work, experience, and the actions successful sales professionals know and do to be at the top. This is a great guide for the “new guy” to get started and a great “gut check” for those of us who look to practice the key sales behaviors that bring the reputation for sophistication, respect, and reverence in the sales community.
- Betsy Padgett
Senior Business Development Manager, Convergence Technology
Whether you’re a seasoned sales pro looking for a good refresher, or a new sales person looking for your first million dollar year, Betsy Silver’s Quick Tips for Improving Sales Effectiveness is packed with content that will help you work smarter and sell more successfully. This SkillBite breaks the selling process into 6 basic skills with easy to understand instructions that will prepare you for success in sales.
- Mitch Weisburgh
Managing Partner, Academic Business Advisors, LLC